Most Fashionable Cities in the World

Every city has its own unique personality inspired by its culture, interest, and people living in it. Fashion might not play an integral essence in people’s lives, but it adds a crucial element to it. For a long time, fashion dictates by ‘The Big 4s’—Paris, London, New York, and Milan. However, with the advancement of technology, fashion has become a global language and many cities in the world have emerged as the most fashionable cities in the world.

Paris, France

Undoubtedly, Paris is synonymous with luxury fashion. The mecca of the fashion industry, the motherland of the couture and the fashion capital of the world hold the highest accreditation in the fashion world. The city is home to world-renowned Paris Fashion Week that attracts millions of people across the world.  Every corner of Paris is full of grandeur, history, and inspiration. The ‘City of love’ will never be out of the fashion ever as it has given the world ‘The Little Black Dress‘ and legendary houses like Chanel, Yves Saint Laurent, and Louis Vuitton to name a few.

Most Fashionable Cities in the World

Top Paris fashion labels: Louis Vuitton, Chanel, Louboutin, Pierre Cardin, 
Yves Saint Laurent, Roger Vivier, Balmain, Dior, Jean Paul Gaultier, 
Hermès etc.

New York, USA

New York City is not only the fashion capital of North America but also, bustling as a fashion hub of the 20th century. The city is home to New York Fashion Week as well as hosts trade shows and a plethora of fashion events throughout the year. The Big Apple also boasts as the headquarters of over 900 fashion companies as per New York City Economic Development Corporation. A go-to destination for all fashion lovers where you can witness vibrant and bold street styles with high doses of creativity.

Most Fashionable Cities in the World

Top New York fashion labels: Marc Jacobs, Michael Kors, Tommy Hilfiger, 
Vera Wang, Donna Karan (DKNY), Tory Burch, Carolina Herrera, Calvin Klein, 
Ralph Lauren, Kate Spade etc.

Milan, Italy

Home to the widely-famed Milan Fashion Week, the city has a rich fashion heritage with classic houses like Armani, Versace, and Dolce & Gabbana. Milan’s fashion is defined by the sophistication in its soul. The city’s famous Quadrilatero d’Oro square is home to some of the popular boutiques in the world where you can witness the full glory of Milan’s zesty street style in its full swing.

Most Fashionable Cities in the World

Top Milan fashion labels: Giorgio Armani, Prada, Attico, Dolce & Gabbana,
Versace, Marta Ferri, Missoni, Moschino, Lucio Vanotti, Gabriele 
Colangelo, etc.

London, England

London is a melting pot of culture and its spirit of fashion is defined by artistry, well-crafted tailoring, and neopunk elements. The city’s rich heritage and architecture are alluring and provide plenty of inspirations at its every corner. Home to the esteemed London Fashion Week as well as popular designers like Stella McCartney, Jimmy Choo, and Vivienne Westwood, the city is famed for its impeccable style.

Most Fashionable Cities in the World

Top London fashion labels: Burberry, Stella McCartney, Vivienne Westwood,
Paul Smith, The Conran Shop, Ozwald Boateng, Alexander McQueen, Jimmy 
Choo, etc.

Istanbul, Turkey

Informed by the city’s Islamic culture, the fashion of Istanbul is both modest and minimalist, but this does not in any way come at the expense of elegance and beauty. That’s what makes it one of the most fashionable cities in the world for its own charm. The loose garments of Islamic tradition blend with Western touches, all colored in sumptuous hues to form a graceful mélange of cultures. This is fitting for Istanbul: if you visit the city you will be surrounded by buildings from past eras of Turkey & history alongside such as the Hagia Sofia, to unmissable modern sights as the Fatih Sultan Mehmet Bridge. The fashion is one part of a larger cultural merging to make this city even more global and available than ever before!

Istanbul fashion

Top Istanbul fashion labels: Zeynep Mayruk, LC Waikiki, Collezione, Hotiç, 
Ipekyol, Vakko, Arzu Kaprol, Burce Bekrek etc. 

Amsterdam, Netherlands

The world of Dutch fashion is fast catching up on its rivals in Paris, Italy, and other established hotspots, so you can expect to see some true attention-grabbing fashions on the streets if you take a trip to Amsterdam. The city has long been famed for its luxury sneakers, which will be just the thing to wear as you stroll around taking in such sights as the Amsterdam Canal Ring and the famous bar district!

Netherlands Fashion

Top Amsterdam fashion labels: G-Star Raw, Patta, DENHAM etc.

Moscow, Russia

A city whose turbulent history has often seen the authoritarian pitted against the underground, Moscow is home to one of the most vibrant streetwear scenes in the world. As influenced by the subcultures of music and skateboarding, contemporary Russian fashion also pays playful homage to the iconography of Russian history. The fashions of Moscow now dot the streets that stretch between the city’s many landmarks, from Red Square to the Ostankino Television Tower.

Moscow Fashion

Top Moscow fashion labels: Gosha Rubchinskiy, 12STOREEZ, Nina Donis, 
Alena Akhmadullina, Vika Gazinskaya, etc.

Seoul, South Korea

With the increasing popularity of South Korean pop music around the world, it should come as no surprise that Seoul is something of a mecca for all things hip and trendy. Fashion ideas from all around the world are absorbed into the fashion hotspots of Korea, which in turn export a range of well-regarded labels. Seoul has many wondrous modern sights to see, from the N Seoul Tower to the Namdaemun Market, and fashion flows from this. However, you can’t ignore the elegance of Hanbok, a traditional attire worn by Koreans.

Hanbok Korean Fashion

Top Seoul fashion labels: Tibaeg, Lucky Chouette, Charm’s, Studio K, Lie, 
Hyein Seo, Beyond Closet, SJYP, The Sirius, Kimmy J, Gentle Monster etc.

Mumbai, India

The home to Bollywood and Lakme Fashion Week, Mumbai is the most fashionable city in India. This city of dreams is influenced by the luxe Bollywood glamor and the style that sprawls throughout the Indian sub-continent and beyond. However,  the everyday fashion of Mumbai is so subtle that anyone can dismiss it as inconsequential. From one side of the glitzy glamor of scintillating runway models to locals who believe fashion as a right to the luxury of comfort, Mumbai wears the fashion the way it wants, making it a delightful sartorial impression. From trendy to chic to modest, you can witness a blend of effortless style on the streets of Mumbai but nothing can beat the charm of Indian ethnic wear dresses.

Indian ethnic wear fashion

Top Mumbai fashion labels: Tarun Tahiliani, The House of Anita Dongre, 
Manish Malhotra, Neeta Lulla, House of Masaba, Payal Singhal, etc. 

Bogota, Columbia

If you want to see what Colombia has to offer the world of fashion, then a visit to Bogota will be a must. Colombian fashion has something of a folksy aspect, drawing on the aesthetic of hand-made craft and mixing the country’s heritage with modern elements of fashion. The current trend at Bogota is low-key jewelry, perhaps the single area of fashion where the hand-made is most valued. For the full urban Bogota experience, perhaps you could go on one of the city’s graffiti tours through the mural-daubed streets.

Bogota Columbia Street style

Top Bogota fashion labels: Amelia Toro, Adriana Santacruz, Silvia Tcherassi, 
Lina Cantillo, Haider Ackermann, Hernan Zajar, etc.

Melbourne, Australia

Melbourne is one of the most fashionable cities as well as the fashion capital of Australia. It is known for its vibrant and diverse culture and its inhabitants take the contents of their wardrobe quite seriously. The city also hosts the Melbourne Fashion Festival, one of the biggest events in the fashion industry. Locals are fond of the chic effortless style inspired by the city’s vibrant culture, art, and architecture.

Melbourne Street Style

Top Melbourne fashion labels: Mr Winston Co, By Nye, HoMie, Lucy Folk, 
Scanlan and Theodore, Kuwaii, Viktoria and Woods, Gorman, Coreprêt, etc.
Tell us about one of your most favorite fashionable cities in the world in the comments below?

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Most Fashionable Cities in the World


27 Comments

    1. I especially enjoyed this fashion trip around the world because I don’t know much about the world of fashion. The look from Australia was my favorite – simple yet chic!

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    1. wow. I love this unique tour around the world. the girls from Seoul are so pretty. and having lived in London, I totally agree with the London look.

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    1. One of my grown children had a trip to Mumbai planned. That obviously has been delayed. I thought Paris was going to be more fashionable than it was when we went… maybe we just were in the wrong part of it.

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    1. I just loved reading this post and learned a lot about the non-traditional fashion centres and brands that are up and coming. So refreshing to read and learn about places and styles other than what is constantly promoted from the top 4 centres. Thank you for a more global perspective here.

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    1. I didn’t realize that Bogota was one of the most fashionable cities. My S-I-L is from Columbia and we have been invited to visit her country once COVID is over. Can’t wait!

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    1. This is quite true. However, I can’t seem to find Japan on this list. I hear they are one of the most fashionable countries currently.

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